Tag: coffeebreak

It’s Foodie Good

Examine your competition

Official dgivens

As I sit here drinking my coffee I go back to what I had to do to brand my name. It was always fun but branding in my opinion is super important.

One key thing you must do is examine the Competition. One of the keys to creating a successful brand image is to separate yourself from your competition. You will need to know how consumers see your competition and you need to recognize how your competitors differentiate themselves from others.

Also, you should know your competitor’s strengths and weaknesses. Your business will benefit from knowing this information as it will help you learn from their weaknesses, and you will also learn how to differentiate your company from the competition.

So grab your favorite coffee and work on your branding techniques.

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It’s Foodie Good

Take this modern approach

Official dgivens

The modern approach to this method is collecting e-mails from your targeted customers and posting your ads and latest deals. This is a cheaper and less time-consuming approach compared to snail mail.

Before releasing any product in the market, product testing should be done by having samples you can give to targeted customers. Their feedback makes clear whether the product is ready to be released in the market or whether changes should be made to make it more appealing to the public.

You can approach friends, acquaintances, partners, and clients at first to test your product and once you get their feedback you can then go to the public. Make sure you address your customers and clients and let them know how much you appreciate them for their contribution to making the product popular. Customers can also be thanked by offering special discounts and gifts. After gaining popularity focus should be on retaining the reputation rather than taking things for granted.

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Stay blessed